About Simply Chickie

OUR STORY

You are awesome.
I'm so glad you're here!
Our About Us page is really about you!

MEET THE FOUNDER

I'm Gwendolyn Gardner
--the Chief Chick, founder, and designer of Simply Chickie Clothing.

I created the company for you in response to a need that I identified for affordable organic baby rompers and blankets after a life event that changed my perspective.

Over 15 years ago, I was diagnosed with Breast Cancer. That same week, I found out that I was pregnant with my little girl.

As you can imagine, the juxtaposition of life and death was confusing, yet transforming. I started thinking about what I put in my body and what I put on it. I paid attention to smells and food and everything coming in contact with my mouth and my skin.
I needed to live because I was going to be a single mom, and I needed to be here for years to come.

I was eventually operated on and the cancer was excised. However, I couldn't stop there. I started taking really good care of myself—exercised—ate organically grown fruits and vegetables —and practiced yoga.

I paid attention to labels and discovered that the lovely soft cotton clothing I enjoyed hid a dirty secret. The cotton crop is one of the most polluting crops grown.

As I started making life-altering changes, I also thought about my daughter every step of the way - and your children as well.

I knew for sure I was going to do everything in my power to ensure my little girl was as safe as I could make her and that your children were safe too-- and the idea of Simply Chickie was born.

Since your baby's skin is very porous, I created an organic cotton clothing line for babies - that not only did I know would be safe for my girl and your children, but I also printed the funny stuff that woke me up at night about babies on each piece.

I want to add laughter to your day!

THE NATIONAL PARENTING CENTER REVIEW

This Simply Chickie Organic Romper is everything a new parent wants in a romper, something irresistibly adorable and oh so soft to the touch.
Add in the fact that this romper is made of 100 percent Organic Cotton and you are just sweetening the deal. Right out of the package it is soft on your baby’s skin but it just keeps getting softer with every wash.
The color is neutral, attractive and the fit is great. The buttons are easy to unsnap for access to the diaper. The fit around the arms and legs felt especially comfortable and properly snug to parents.
Parents thought the “Just hatched” text on the front was cute and sweet, especially for a newborn.
Tester after tester mentioned that the quality of the Simply Chickie Organic Romper is so superb that they could easily see handing it down to either the next child or a dear friend.

“Gwen, Thank you very much for dropping the onesies off. They are adorable! We have many new babies arriving in the next few months, so I am sure I will contact you again soon.”

- Michelle

SIMPLY CHICKIE RAVE REVIEW

“Gwen, I wanted to write to tell you how many compliments we get on our adorable & witty t-shirt. The funny thing is, before your clothes, I was not much into organic but I've always been into great quality. So, it's always a pleasure when I get praised on going green with my child. Little do they know, it's your savvy style for children that had me become more environmentally conscious.”
- Alex Doolin

“The material is so soft compared to run of the mill clothing that one finds at big chain stores; I feel good getting the girls dressed.”
- Naomi Neville

100% ORGANIC BABY FASHION

What is GOTS Certified Organic?

The Global Organic Textile Standard (GOTS) is the worldwide leading textile processing standard for organic fibers, including ecological and social criteria, backed up by independent certification of the entire textile supply chain. Only products which contain a minimum of 70% organic fibers can become GOTS certified.