Why Organic Clothing?

At Simply Chickie, we make affordable organic baby clothes for you, but we recognize understanding why going organic is important can be difficult.

So we’ve put together a quick guide below for you that outlines what organic cotton is, and why it’s important for the health of you and your baby.


What Is Organic Cotton?

Organic farming is a farming system that relies on natural inputs only. No synthetically produced pesticides or fertilizers are used. Beneficial insects are allowed to flourish to keep pest insects in check.

Crop rotations with legumes help maintain fertility and soil microbiology. Weeds are controlled with precision tillage and the old-fashioned hoe. The successful organic farm requires much more intensive and innovative management.


What Is GOTS Certification?

The Global Organic Textile Standard (GOTS) is the worldwide leading textile processing standard for organic fibres, including ecological and social criteria, backed up by independent certification of the entire textile supply chain.

Only products which contain a minimum of 70% organic fibres can become GOTS certified.

Simply Chickie only uses GOTS certified organic cotton.

Why Buy Organic Cotton Baby Clothes?

In a blog post, titled Why Conventional Cotton is Wasteful - And Dangerous, we outlined some of the most harmful effects of conventional cotton farming and clothing production.

Organically produced cotton doesn't have these issues.

Organic Cotton Is Safer

Synthetic fertilizers are not used, in favor of crop rotation, which increases the organic matter in the soil. Weeds are removed and controlled by hand and by hoeing. Pest control is achieved by bringing in natural predators, using beneficial insects and certain trap crops which lure insects away.

Organic Cotton Is Better For The Environment

While growing organic cotton does not use less water than conventional cotton, it does not use more. And, the way organic cotton is irrigated is far kinder to the soil and environment.

Organic cotton is a rotation crop. When crops are rotated, the soil maintains its nutrients and is better able to hold water in.

Regular cotton is usually the sole crop planted. Cotton depletes the soil, and leaves the soil incapable of holding water.

Most organic cotton is rain-fed and not irrigated.


Simply Chickie Clothing is a business that was born from a personal need that serves you.

After Simply Chickie founder, Gwendolyn Gardner, discovered she was pregnant in the same week as being diagnosed with breast cancer, what she put into and onto her body became of utmost importance to her.

Simply Chickie owner

While paying attention to the labels of clothing she was purchasing, she discovered that much of the conventional cotton clothing she was buying came from one of the most polluted crops growing.

She didn’t want to purchase that for herself, and definitely not for her baby!

So, she created Simply Chickie, to provide organic clothing for your newborns, babies, and toddlers - with cute and funny slogans that would keep parents laughing along the way.